A growing concern by many affiliates, affiliate managers and merchants is the increased prevalence of ad blocking software which interfere with the affiliate marketing click stream in various manners.
As consumers have become overwhelmed by adware, they have turned with increasing numbers to software which will eliminate or decrease the number of pop-ups, banners and ads to which they are exposed. Many applications which are not directly related to advertising blocking are now including these features as an add-on to their primary software to capitalize on consumer demand. Additionally, some adware are also marketing their own ad blocking software.
AffiliateFairPlay.com will be testing and reviewing various ad blocking applications and providing the results here so that those involved in affiliate marketing can accurately understand how their revenue may be impacted by these applications.
AFP will also provide a testing page with various types of affiliate links for those who would like to test for themselves in real-time how an application they have installed on their own systems impact affiliate links.
Site Upgrade
We are about three-quarters of the way through a complete backend site upgrade and site redesign. For a few reasons, we are making these changes in alive environment. Yeah...we know that's not the way it's supposed to be done, but what the heck things happens sometimes.
If you see some strangeness, no worries it will most likely go away before long. On the bright side, you get to see our production in real-time along with all of our "oops that's not what we meant to do".

